When I have children I hope I can build things like this with them. It’s just wonderful. Simply an iPhone, an HD camera, a weather balloon, a parachute and whole lot of wow.
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I am Helen Lawrence: Marketing Manager of New Platforms at ASOS (mobile, tablets etc). I was formerly Head of Social Media at Dare.
I don’t tend to update this blog anymore. If you’re keen to stay in touch your best bet is Twitter: @helenium
I can be reached on helen dot c dot lawrence at gmail dot com.