Being a social media planner means that you’re asked the latest Facebook usage stats rather a lot. I started keeping a big word doc that kept every social media stat. Not surprisingly it got a bit messy – so it became a series of linked up Google Docs. This didn’t work well either, so I’ve started a nice wiki for them all.
You can find it here – http://socialmediastatistics.wikidot.com/
It’s a bit of a mess at moment, as most of my stats aren’t added in and those that are don’t have citations next to them. It’ll improve. I’m hoping it becomes a resource that we can all use and contribute to, as we all read and need stats every day. So do take a look, and next time you read a stat then do add it in. I’m going to add in a few graphs and tables too.
I think it’ll be interesting to see how some sites with contested stats will be decided upon.
Oh, and I have plans to standardize some stats for each site, such as number of users, so that they’re easier to find.
p.s. no, i don’t know why this is easier than just adding all this info to wikipedia. It’s an experiment.